Track each brand where your buyers search.
Last reviewed 2026-10-20
A market is a country and the language buyers search in. Daily monitoring, prompt suggestions and Content Agent research use your brand's markets; dates follow its time zone.
Set markets#
Choose them during onboarding, or later in Settings → Markets.
Primary market#
The country and language every tracked prompt runs in by default, for example Brazil · Portuguese. Google AI Overviews are checked in that country, and suggested prompts are written in that language.
Extra markets#
Scale and Plus track up to 3 markets per brand; Core and Growth track one. A prompt can run in any of its brand's markets, and each extra market a prompt runs in counts as one more tracked prompt.
Time zone#
Days in dashboards, "today" and Content Agent dates follow it. Daily monitoring itself runs on a fixed UTC schedule.
Until you confirm markets, a brand uses the United States and English. Changing markets applies to answers collected after you save; earlier answers keep the market they were collected in.
Brands and competitors
Set up the brand Virent monitors - brand type, other names, owned profiles and pages, a website - and track competitors in AI answers.
Sources and cited pages
Understand the sites AI answers cite for your prompts, build a reviewed outreach list, and see which of your pages are cited, crawled and visited.